Professor Regina WY Wang guides Taiwan Tech's commercial design junior college student, Hao-Wei Tu. Power Malt Beverage Packaging Design wins Red Dot Award: Brands & Communication Design 2019

"Power Malt" Package Design

Malt beverage originates in Europe, which is one of the royal family’s favorite drinks. Power Malt is produced by the winery with the Denmark Royalty’s approval. The idea of the package design comes from noble dressing, which is able to develop more potential series by introducing other cultures. Furthermore, a folding-style design is used in order to create a 3D visual impression.

Professor Regina WY Wang guides Taiwan Tech's commercial design junior college student, Jia-Rong Liu. Loofah Scourer Packaging Design wins Red Dot Award: Brands & Communication Design 2019

"Loofah Scourer" Package Design
Soft loofah scourer  is used for bathing, and coarse texture is suitable for washing dishes, because its rough fiber can catch oil easily. The whole appearance of package is designed as a house, and there are three boxes in front of it, kitchen, bathroom and room. Pick up each boxes,it will show the corresponding role of loofah scourer at these indoor spaces.

Professor Regina WY Wang guides Taiwan Tech's commercial design graduate student, Han Huang. The "CALVIN KLEIN" Experimental Packaging Design wins Red Dot Award: Brands & Communication Design 2019

"CALVIN KLEIN " Experimental Package Design

The design's target customer group is aimed at young otaku aged 18 to 38. Design elements take the superhero image in Marvel's universe , I hope that the superhero will bring more positive energy to the consumers, so as to attract people and broaden the customer base.

This set of packaging  covers four series, Iron-Man Series, Spider-Man, Deadpool , and Ant-man. The overall vision consists of a superhero image and hand-painted various ethnic models, so that the integrity can return to the CALVIN KLEIN's sexy, perfect and artistic brand.